Your $1K Workshop Blueprint

Make your first $1,000 online

Get the replays of my four week live course and build your first—or next—live workshop. It's the best combination of prep and profit to validate your online business idea. Learn more 👇

Why live workshops are the best way to start creating & earning online

From all the product launches I've personally & professionally run the past 5 years — one product that outshines them all. Live workshops!

It's the best balance of prep & profit to validate an idea then deliver value. Live workshops allow you—the expert—a defined space to share a specific idea.

This works for attendees too. They are able to learn something new or helpful w/o the commitment of a course or coaching series.

What You'll Learn

🎯 Positioning the workshop for your ideal customer

👩‍🏫 How to run everything in ConvertKit and Zoom

📝 Scripts for selling & marketing the workshop

📈 Pivoting to Courses & Coaching after the Workshop

My promise: do the work and you'll make $1K

I've worked with thousands of creators since 2015 and have been a part of some of the biggest course launches in the world. If you follow the plan, I promise you'll make a sale at launch. And like the great Seth Godin said "if you can make one sale you can make 10 sales, and if you can sell 10 you can sell 100".

Want to know more? We can begin right now...

Use the 1-3-3-1 Method to outline your workshop

This is the simplest and most effective outline strategy to create your MVP (minimum viable product). Here's the breakdown...

🏅 1 Clear Outcome for Customers
🎯 3 Steps to Achieve the Outcome
✅ 3 Lessons to Complete Each Step
👨‍🏫 1 Q&A to Implement Lessons

You can literally start right now and have a workshop offer outlined in an hour. Give your ideal buyer a clear win that they can read quickly, and you'll have a customer for life.

One of the biggest stumbling blocks to digital products is over-thinking and over-doing your first offer. 1-3-3-1 helps you keep it simple!

$197 or 2 monthly payments of $117

$1K Workshop Blueprint

What You Get
👨‍🏫 4 Call Replays & 12+ Lessons
👩‍💼 Guest Experts
📈 How to Scale Your Offer
🔒 Resource Vault

Join the $1K Workshop Cohort

Frequently asked questions

You’ve got questions. I've got answers. Well, not all of them. But a lot of them.

Can you guarantee I make $1,000?

I wish I could, but I can't guarantee that outcome. I can say that I've guided hundreds of customers and clients through this process and the success rate is very high when you do the work.

Do I have to use ConvertKit and Zoom?

You do not! These are the tools I'm most familiar with and recommend to students. In my opinion they are the best balance between simplicity, design, and power. Look elsewhere if you want, but don't delay your launch by months because you're kicking the tires on every marketing platform and video service.

Do you offer refunds?

If you join the first call—or watch the replay—and decide this isn't for you, let me know ASAP and I'll send you a refund. But because of the nature of a LIVE course, I can't issue refunds once the meetings are up and running. It's ok if you miss a call, a replay will be posted by the end of each call day.

Are the replays for the live calls?

A replay of the live calls will be posted at the end of the day. You'll get the most out of being present on the calls to ask questions and connect with other members. But I understand things come up, hence the replays, slides, and any other resources from the call.

About Matt

I've been working on the front lines of the creator economy since 2015. I was employee #5 at ConvertKit and helped us grow from 500 customers to 20,000 in 3 years. Next I was the first Director of Creator Success at Podia, a product platform for creators.

All the while I was hustling on the side to build my YouTube channel, email list, and sell over $100,000 in products to go full-time in 2021. These days I'm helping creators build and scale courses as co-founder of The Whatever Co.